Sean Denny

The next session I was fortunate to attend, was that of Sean Denny, an independent radio plugger with his own label, who works for the extraordinarly successful business, Sony.

Sean opened his session with background information, revealing that he has also been involved with A&R, and how he relocated to London after the lack of resources around at the time to accommodate his dreams of becoming a DJ. He worked at a music label in London for a while, before approaching Sony for his next venture.

As Sean spoke about working his way from a temporary general assistant to his current title, he explained that going on what you feel is right at the time and how you should let that determination transition you along, is the best way.

Throughout his career, Sean spoke if the influential names and labels he had worked with, including The BBC, NME, Radio 1 and RCA to mention a few, including his ventures, working as a national & regional radio plugger, getting to travel to different locations including Reading and Leeds Festival.
He spoke with excitement as he outlined the best parts of his career, including the penultimate first radio play of artists he has worked with, travelling, networking, going to gigs, stating that his job has no disadvantages in his eyes.

Sean then shared with us his dreams of djing at Glastonbury.

In Sean's eyes, unique sound is what he looks for the most, as he spoke a little more about A&R. He looks for things that are different and has worked with bands such as Gotye and Wookie.
This speech shed light onto the radio perspective of the industry and was eye-opening for me to rethink my career path.

By April Allwood, Level 3 Music student